Compatio, founded to transform the way people shop for complex products online, announced today the release of its SmartBuilder technology just in time for the 2021 Bicycle Leadership Conference (BLC). SmartBuilder is designed to accommodate any type of consumer specialty product and is immediately deployable for certain categories of outdoor gear such as bicycling and fly fishing. Focused SmartBuilder applications targeted specifically for the cycling industry are also available out of the box, including Bike Builder, Drivetrain Builder and Bike Accessorizer.

The SmartBuilder tool includes a variety of features that cater to consumers’ needs when shopping online, and discovering and pairing complex outdoor equipment.